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Sales & Marketing
The Wiles Group offers a turnkey, on-site sales and marketing solution to
select real estate/resort opportunities. This comprehensive solution can
include all of the services of The Wiles Group including Envisioning,
Master Planning, Strategic Planning, Marketing, Advertising, Database
Management (CRM) and On-Site Sales.
With this turnkey solution, the developer, with the experience and
assistance of The Wiles Group, can formalize the entire planning and
budgeting process for the integrated sales and marketing function.
In this joint planning and budgeting process, The Wiles Group assists in
identifying, forecasting and balancing all operational and capital costs,
both variable and fixed expenses and forecasts achievable sales revenues.
The Wiles Group has a disciplined approach of establishing cost per
lead and cost per sale targets that allows the developer to budget and
control all advertising, marketing and sales costs that are associated
with an integrated sales and marketing program.
With this turnkey solution from The Wiles Group, the developer receives a
highly coordinated and experienced marketing and sales effort that focuses
the sales and marketing dollars directly at the target audience so that
the developer's investment in sales and marketing is always on target,
on time and on budget and yields the greatest impact and highest return.
Each turnkey engagement is treated as a unique opportunity and the
particular services, business plan and operational requirements are custom
designed to meet the needs of the developer. Michael Wiles personally
supervises each engagement with the organization and deployment of
personnel and strategies for each developer.
Sales
- On Site Sales Management
- On Site Sales Representation
- Sales Budget Preparation/Management
- Commission/Incentive Program Design & Management
- Sales Training
- Contract Administration
- Escrow Coordination
- Design Center Coordination
- Sales Center Management
- Brokerage Sales Management
- Broker Referral Sales Program Design & Management
- Owner Referral Sales Program Design & Management
- Membership Sales Management
- State Registration/DRE Coordination
Marketing
- Marketing and Advertising Budget Preparation/Management
- Integrated Marketing and Advertising Program
- Lead Generation
- Telemarketing/Fulfillment/Management Program
- Prospect Follow Up Program
- Database Management
- E-Marketing/Web Site Design & Management
- New Product Development Analysis
- Product Pricing Strategy
- Product Release Management
- Membership Design/Pricing
- Sales Center Design/Planning
- Public Relations Program Coordination
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